About Laman

Founded in 2015, Laman – is a leading Afghan led fashion label, offers unique pieces- a fusion of western designs with traditional Afghan elements and handcraft. While promoting local arts, we are focusing to contribute and revive the cultural heritage of Afghanistan.

Laman envisions re-discovering, the ‘almost forgotten’ ethnic traditional hand craft such as embroidery, and mainly produced by women who have inherited the skills over generations. Styles and material varies from region to region and family to family. Combining these with new patterns and materials Laman is opening a new avenue for Afghan fashion into the modern world. A modern world, yet unfamiliar with Afghanistan’s cultural heritage and detailed beautifully made elements, that are traditionally incorporated into traditional Afghan wear, both for women and men.


Laman, as a proud Afghan brand seeks to contribute in shaping the country’s new face through its visionary approach and by creating unique products.


Laman is producing Satisfactory Products for Afghans and international, through excellent services. It takes pride in its mission: #MadeInAfghanistan.